The Mystery of Rocco, the Disappearing DJ
As you may recall, Jess and I have been doing a little internal moonlighting as Yahoo! Search spokespeople on the radio. Basically we call into morning shows and talk about celebrities and movies. I know, such a stretch.
So my favorite DJ to-date is Rocco of "Rocco in the Morning," a Philadelphia morning show on "Wired 96.5." (They play a mix of hip-hop and current hits, termed "CHR/Rhythmic" in the radio biz apparently.) Or, rather, I should say that Rocco was my favorite. Because this weird thing happened, last Wednesday night, when I went online to prepare for last week's interview... And all traces of Rocco's existence had been completely expunged from their website. Bizarre! And distressing!
A bit of research -- using Yahoo! Search of course -- yielded two potential stories: one that Rocco's morning show was booted for low ratings (the company line, no doubt -- but in March he seemed quite popular), and another that there was some mystery mishap at a nighttime event with the Philadelphia Eagles that led to his immediate dismissal. Hmmm....
This is all a bit of a bummer, as Rocco knows more about Britney than I do (true story) and he actually had cool celebrities in-studio, like Mark Wahlberg and Bob Saget and Mark Ruffalo. I thought we had a pretty good thing going. You can hear the first interview here.
Does anyone know the truth about Rocco?
As you may recall, Jess and I have been doing a little internal moonlighting as Yahoo! Search spokespeople on the radio. Basically we call into morning shows and talk about celebrities and movies. I know, such a stretch.
So my favorite DJ to-date is Rocco of "Rocco in the Morning," a Philadelphia morning show on "Wired 96.5." (They play a mix of hip-hop and current hits, termed "CHR/Rhythmic" in the radio biz apparently.) Or, rather, I should say that Rocco was my favorite. Because this weird thing happened, last Wednesday night, when I went online to prepare for last week's interview... And all traces of Rocco's existence had been completely expunged from their website. Bizarre! And distressing!
A bit of research -- using Yahoo! Search of course -- yielded two potential stories: one that Rocco's morning show was booted for low ratings (the company line, no doubt -- but in March he seemed quite popular), and another that there was some mystery mishap at a nighttime event with the Philadelphia Eagles that led to his immediate dismissal. Hmmm....
This is all a bit of a bummer, as Rocco knows more about Britney than I do (true story) and he actually had cool celebrities in-studio, like Mark Wahlberg and Bob Saget and Mark Ruffalo. I thought we had a pretty good thing going. You can hear the first interview here.
Does anyone know the truth about Rocco?
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